Client: Activia
Agency: Polot
Led the creative direction and art direction of a 360° campaign, developing the visual concept, campaign storytelling, Key Visual, and visual identity across digital, OOH, social media, and influencer activations.
Cancer Fighters x Activia
Activia gave up its advertising spaces to Cancer Fighters, turning brand media into a platform of support for people fighting cancer. The campaign was created in collaboration with Bedoes.
Inluencer package
